Embryolisse

Agence DD had the pleasure of assisting Embryolisse with its rebranding. Graphic redesign, logotype, range, brand platform, the brand is reborn with a new identity, a new voice... This nugget of French dermo-cosmetics, created by a Parisian dermatologist in 1950, reaffirms what has made it such a success with women the world over. A monogram taken from the brand's archives, a sandy color, a link between pharmacy and beauty, a very contemporary typography with heritage accents, signed Lucas Le Bihan (Fonderie Bretagne) and a palette of fresh shades: the redesigned packaging brings together the brand's fundamentals: pharmaceutical expertise and French beauty.

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